Projects

The purpose of this project was to change the meaning of the visual by only using a different soundscape. With a carefully crafted new soundscape and a few seconds of powerful drawings, the tv ad for lowrise jeans successfully turned into a campaign for anorexia nervosa.

I've searched high and low for any songs that contain the word 'hungry'. I also used a couple of songs from Willy Wonka's Chocolate Factory soundtrack, and Hungry Hungry Hippo game commercial.

Adobe After Effects
Apple Soundtrack
Adobe Premier
Sony Vegas

Original Levi's ad by Method Studios
Idea: Ada Fu, Angie Yoo
Drawings: Ada Fu
Sound Designer: Angie Yoo
Sound Editing: Angie Yoo
Video Editing: Angie Yoo